Online retailer, Amazon has been in rumours for its upcoming smartphone for quite some time. It is now being speculated that the company might give away the much awaited handsets for free.
The stunning information was leaked by an anonymous source according to Cnet. However, other sources have added that the retail giant has been in talks with various wireless carriers to sell the product through them.
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The retailer is said to aiming to undercut rivals and grab a meaningful market share by the tempting the customers to switch to freebies rather than going for an iOS or an Android device, reported Daily Mail. The mysterious smartphone will however be offered through the website of the online retailer.
Amazon is well known for its Kindle e-reader and has reportedly been asking users to sign up for certain services such as Amazon Prime in exchange of the Amazon made smartphones.
Amazon Prime was launched in UK in 2007 and delivers products to customers, free-of-charge within two days for a flat annual fee, reported The Telegraph. It also gives an advantage to US customers allowing them to stream selected films and TV shows at no extra cost. They can also borrow books from Kindle Library for free.
Amazon Prime costs £49 per year in the United Kingdom and $79 in United States after a 30-days free trial.
But, contradicting this news, Wall Street Journal reporters Amir Efrati and Jessica E Lessin claimed that the online retailer wants the Amazon made smartphone to carry no charge even if the customers do not sign up the wireless plans, according to the British daily.
While rumour mills are abuzz with the information, Amazon has not yet sealed a deal with the hardware partners to manufacture the long-rumoured smartphone. In April, the online retailer hired Charlie Kindel, the former Director of Windows Phone for a secret project, which was speculated to be the manufacturing process of the smartphone.
"Amazon presented an opportunity to build something new that has ginormous potential. I simply couldn't pass the opportunity up," The Telegraph quoted Charlie Kindel.
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